Ohio’s First Jack in the Box® Restaurant Opens on Monday, Sept. 17 in West Chester

Ribbon-cutting at 8:45 a.m.; giveaways and other promotional activities planned

CINCINNATI, Sept. 13, 2012 –Jack in the Box®, the Southern California-based restaurant chain known for great burgers and a fun, fictional CEO, Jack, will open its first Ohio location in West Chester Township on Monday, September 17. Located at 7425 Tylersville Rd., the new restaurant will open its doors at 9:00 a.m. following an 8:45 a.m. ribbon-cutting ceremony. A special giveaway is planned for the first 500 guests.

WHAT:       Grand opening of Ohio’s first Jack in the Box restaurant

WHEN:       Monday, Sept. 17 at 9:00 a.m. (Ribbon cutting ceremony at 8:45 a.m.)

WHERE:   Jack in the Box restaurant located at 7425 Tylersville Rd. (near I-75) in West Chester

WHO:          Community and civic VIPs, Jack in the Box officials and LOTS of hungry guests

Guests will be able to enjoy Jack’s expansive menu, which includes premium products like the 100% Sirloin Burger, as well as classics like the Ultimate Cheeseburger, Sourdough Jack® and Jack’s Spicy Chicken® Sandwich. Few quick-serve restaurants can match the chain’s variety of side items, including Seasoned Curly Fries, Egg Rolls and Stuffed Jalapenos, or the dessert menu, which includes a Chocolate Overload™ Cake, Mini Churros and Real Ice Cream Shakes. Variety is also prominent on Jack’s Value Menu with products ranging from Chicken Nuggets (5 for $1.29) to tacos (2 for 99 cents) – prices exclude tax. Jack in the Box also features a broad selection of breakfast products, from croissant and biscuit sandwiches to the Jumbo Breakfast Platter, which is loaded with mini pancakes, scrambled eggs, hash browns and a choice of bacon or sausage. Unlike many of its major competitors, the full Jack in the Box menu, including breakfast, is available all day every day.

Managed by Steven Jones and staffed with more than 130 local residents, the new Jack in the Box restaurant features a bright and inviting dining room designed to be flexible and comfortable. The design uses warmer lighting, rich materials and a vibrant color palette punctuated with a dynamic graphics package. Amenities include decorative pendant lighting, ceramic tile floors, graphic wall hangings, and a mix of seating styles, including booths and high-top tables. The dining room can accommodate up to 52 guests, while patio seating can accommodate up to 15 guests outside. The new restaurant will feature 24/7 drive-thru and dining-room service.

About Jack in the Box Inc.

Jack in the Box Inc. (NASDAQ: JACK), based in San Diego, is a restaurant company that operates and franchises Jack in the Box® restaurants, one of the nation’s largest hamburger chains with more than 2,200 restaurants in 20 states … make that 21 states after the West Chester location opens. Additionally, through a wholly owned subsidiary the company operates and franchises Qdoba Mexican Grill®, a leader in fast-casual dining, with more than 600 restaurants in 42 states and the District of Columbia. For more information on Jack in the Box and Qdoba, including franchising opportunities, visit www.jackinthebox.com or www.qdoba.com.