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Middletown Community News
Review Website Shows Residents Still Positive About Middletown
Friday, November 16, 2007 11:32:32 AM - Middletown Ohio
by Bill Rogers

The Middletown Review


People are talking about Middletown, and while not all the things they have to say are nice, the overall opinion remains positive. Users at MiddletownReview.com rate businesses and services in the Middletown area with either a thumbs up or a thumbs down - or, as MiddletownReview.com has paraphrased, "Worth the Buck" or "Just Plain Sucks". After nearly 200 businesses and services reviewed, Middletown is 60% Worth the Buck.

The rules for The Middletown Review are simple. You can review anything in the Middletown area as long as it falls within one of four categories: Entertainment, Food, Shopping, or Services. Adam Lewis of Xponex Media & Web Services, creator of The Middletown Review says that people don't always understand the guidelines.

"Sometimes people will submit government services or other things that don't really fit the site dynamic. For instance, a user tried to submit Middletown Police for review. It doesn't work. Comparing and contrasting the quality of one city's police force to another's isn't what this site is about. You can't review police, the fire department, city council, or the school board. These are people, not businesses or services. Not to say you can't review any government institutions. One recent submission was the Middletown Library, a government funded entity, but also a perfectly viable subject for review."

Some businesses have received overwhelmingly negative review. With others, the reviewers have been much more positive. Milton's Doughnuts, according to the 10 people who voted and commented, is 100% Worth The Buck. The topics with the most votes seem to lean to the extreme in one direction or another, showing the extreme approval or disapproval their customers have for them. In addition to Milton's, Shaddock's Pizza, Smith Park, K-Mart, the Towne Mall, Danbarry Cinemas and many more businesses have all been heavily reviewed on the site.

In the end, the site shows that the residents of Middletown still like our city. Adam Lewis says that he won't try to influence anybody's opinion either way. "The Middletown Review is neutral. As a born-and-raised resident of Middletown I still love our city, but I encourage you to come share your own opinions and they will be respected, whether they are positive or negative."
 

Archived Comments

11/19/2007 5:03:03 PM MJ
To tell you the truth I am not against rating a business, but I find this way of doing it not in the best interest of Middletown. "Just Plain Sucks" encompasses a lot of area, when the only other rating is "Worth the Buck"

If I were a business in Middletown I would not be jumping for joy to find my name on this list even if I got good ratings.

People tend to gravatate toward the negative stuff and some of the comments on the site are just uncalled for. I get excellent service from some of these businesses that have very derogatory comments about them and bad ratings.

A more professional rating system would be much better.

Sorry but this site "JUST PLAIN SUCKS" from a businessmans stand point and as far as bringing up the image of Middletown, it doesn't.
11/21/2007 1:53:21 PM Middletown Review
MJ

Thanks for the comment.

The rating system is simple but the site is intended as a quick and lighthearted way for the community to express their feelings and share information on local businesses.

If you read any review site you will see that many times customers have drastically different experiences and offer drastically different reviews. So we disagree with your statement that people tend to gravitate toward the negative. As it stands now the site is showing a 60% favorable rating for the business reviewed there.

We also believe that free speech is very important and although you may feel that some comments are uncalled for we only deny comments for vulgarity, or hate speech. Should you feel that a comment has been posted that is violation of that standard please drop us a line at web@xponex.com

Finally the purpose of the middletownreview.com site is not to “bring up the image” of Middletown. It is a review site and we believe that as the community improves so will the image the site portrays.
11/23/2007 10:53:52 PM MJ
I doubt businesses that get a "Just Plain Sucks" rating would find anything lighthearted about it.

Once again there are ways to do a rating site this is not one of them in my opinion. It does nothing but degrade businesses in Middletown.
11/26/2007 10:43:11 AM Middletown Review
MJ

Thanks again for your thoughts and we will give the matter serious consideration.
12/26/2007 5:32:51 PM Middletown Review
MJ,

After further review we agreed with your comments and have attempted to come up with a slogan that is less offensive. However it is still out goal to keep the site simple and to convey what we believe is the way people talk about businesses. That is not in terms of stars or some 10 point scouring system, but rather a simple recommendation, or the lack there of. If you have any further suggestions we are always interested. Please contact us at web@xponex.com.
4/24/2008 4:49:52 PM The Middletown Review
Recently The Middletown Review has changed its rating system to reflect more positively on the businesses. So instead of businesses being "Worth the Buck" or "Just Plain Sucks" it is now "Keep on Buying" or "Not Worth Trying".

Keep up the reviews!


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